ITinSell, the French e-logistics company that will disrupt the UK market

ITinsell logo 1 - ITinSell, the French e-logistics company that will disrupt the UK market

According to the head of e-logistics for IMRG (the UK’s industry association for e-retail): “UK retailers will dispatch a record of circa 890m online orders and 928 million parcels in 2014” which represents a volume growth of 18.9% for 2014 vs. 2013. However, these excellent figures can be seen as a real nightmare for retailers and e-merchants when they need to manage parcel deliveries. In fact, the British retailers often deal with several carriers to match their expectations for every type of delivery: regional, national or international.

The French e-logistics expert ITinSell, has developed a suite of leading-edge solutions for processing and analysing logistics data. Indeed, they are in position to follow the tracking of 100% of the parcels worldwide on most transportation companies.

So far, ITinSell has convinced over 1.500 companies in France and above 40% of the top100 retailers & e-merchants use currently their services. The company is now ready to disrupt the UK market with two of their main products: Btrust® and iThoth®.
The first one, Btrust®, allows the retailer to inform recipients and reinforce customer relationship by integrating the customer into the information chain. Adopting Btrust®, the retailer is able to alert automatically the customer on every anticipated delay which results on a better customer satisfaction. In the same time, the solution highly reduces the number of inbound calls related to deliveries (up to -70%) to the customer service.

The second solution proposed to the UK market is iThoth®, it has been designed tomonitor the logistics flows by providing an access to key data according the retailer’s needs (volumes sent, typologies, costs, performances on a specific area per carrier and per period,…). This solution is a valuable asset to compare carriers’ performances and negotiate better with them.

Some major British pure-players and retailers are already in the process of integrating ITinSell’s solutions. In that perspective, ITinsell will open a London office early 2015 supported by B.D.C. To learn more about ITinsell, please email

Subscribe to our newsletter to get the last insights on connected retail !


    Your Name (Required)

    Your email (Required)